What is it you really need to be placed high up in Google rankings? Further, what is it you need to make people continually want to come back to your website? To answer those questions you first need to consider how the creator of modern Seo marketing advertises itself on the web.
Google continues to take innovative, eye catching approaches to marketing itself. Consider the doodles they place on their search site for special occasions. They are a fun way to get consumers excited about their product. In 1998, Google’s first doodle was of the Burning Man. This was to inform their users that they were at the famous Nevada festival. Now consider the company’s first ever tweet. It said, “I’m feeling lucky” in binary code. Unless you knew binary, you had to look up what they were saying. By doing this, they generated buzz and engagement with their users.
That is exactly what search engine optimization is all about. In order to create a following in the online world you have to have content that is engaging and interesting for current users and prospective customers. By making use of SEO reporting and other Seo tools, you will be able to see just how effective your content is in generating this needed buzz.
Seo reporting shows that sites who gain their search engine ranking organically generate 25 percent more click through than links which are ranked high as the result of buying into a Pay Per Click campaign. When you consider that nearly 50 percent of mobile device users, an ever growing percentage of web users, utilize the internet to research products and find promotions for them, getting your web page high in Google rankings, where it is easy to see, becomes a no brainer.
The fact of it is that the “PageRank” algorithm, named after Google co founder Larry Page,has revolutionized the world of marketing forever. By making use of smart optimization tools like SEO reporting you can make sure your company is getting everything it can out of web marketing.